General

Who are GAWU? Ghana’s General Agricultural Workers’ Union (GAWU) is the nation’s biggest trade union organizing farmers and agricultural workers both in the formal and informal sectors of our country. GAWU has been working together with smallholder farmers and other non-wage rural workers since formation on the 9th of February, 1959. We are currently working in over 200 communities across all the regions of Ghana. The Union is non-partisan and hence not affiliated to any political party in Ghana. The ultimate goal of GAWU is to organize Ghana’s agricultural workers in the formal and informal sectors and to champion the cause of agricultural workers through consistent empowerment, policy advocacy, and proper representation at the highest levels. GAWU is one of the affiliates of The International Union of Food, Agricultural, Hotel, Restaurant, Catering, Tobacco and Allied Workers’ Associations (IUF), an international federation of trade unions. The IUF is composed of 425 affiliated trade unions in 127 countries representing over 10 million workers. GAWU joined the IUF in 1994. As GAWU, we pride ourselves in the over 60 years of advocating, promoting and negotiating for Decent Work in the Agricultural Sector of Ghana. What is Decent Work? Before there was a United Nations Conference on Sustainable Development in 2012, there was a GAWU that was fighting alongside, advocating for, and negotiating together with Ghana’s farmers for a better economic standing from their daily work.  That is where our pride comes from. It’s from the FACT that the many decades-long activities of Ghana’s General Agricultural Workers’ Union (GAWU) ties in very strongly with Goal 8 of the UN Sustainable Development Goals: Decent Work and Economic Growth. The 4 Pillars of Decent Work illustrate its true meaning. Going by the above definition, the United Nations educate us that no country is immune to a lack of Decent Work. Everyone is entitled to Decent Work. The jobs and economy of the future will be urban. It is estimated that about 60% of the world’s population will live in cities by 2030. This highlights why proper care and advocacy for our agricultural farmers, who are predominantly rural folk, should be prioritised. Agriculture in Ghana is known to be the main source of work for those in our rural communities. A significant portion of Agricultural activities also involves the formal sector. Access to Decent Work for those in Agriculture is directly correlated to national development because Agriculture remains the backbone of Ghana. By extension, the work of GAWU affects each and every Ghanaian. Our work towards the Decent Work agenda is cut out for us. About 45%-90% of the world population already operate within the informal economy. Worldwide, there are over 150million children in Child Labour. Women earn anywhere between 4%-36% less than men. All these are to be tackled if Decent Work is to be attainable for all. Many local governments all over the world have already taken measures to ensure that the solutions to these challenges are being worked at. GAWU and the Decent Work Agenda. GAWU has extensive experience in seeking to enhance the right to organisation and collective bargaining in Ghana. GAWU addresses the rights deficits in the world of work in the rural areas by seeking to extend and grow social protection to the benefit of rural informal economy workers, especially women. We also enhance the participation of the rural working people in decisions that implicate their quest for decent work and life. One of GAWU’s aims is to tackle the manifold manifestations of Decent Work deficits in the rural areas of Ghana. We do this through the further consolidation of the organisation of small-scale producers and champion their focused pursuit of furthering their Decent Work agenda. We build on our organisations by focusing on communities in all the Districts we operate in, so as to work towards developing social dialogue between the organised district level structures and the decentralised governmental structures, even including the district Directorates of the Ministry for Food and Agriculture.  GAWU uses its recognition at the national level to leverage the processes of establishing district level social dialogue mechanisms. GAWU’s representation at various national structures and its leading role in the Food Security Policy Advocacy Network (FOODSPAN) greatly contributes to their establishment in an inclusive manner. In relation to the Decent Work agenda, GAWU has already been promoting productivity, employment creation and income-generating activities among the rural producers through its collaborations with organisations like the FNV. We feel that the time has come to scale-up, expand geographical coverage and consciously pursue the mutually reinforcing strategic objectives of the Decent Work Agenda, in a manner that throws up more lessons for the extension of trade union organization to the rural and informal economy. In a move to adapt to the dynamic nature of modern economic trends and challenges, GAWU also appointed the first-ever Business Advisor to the Union. This move was to improve the understanding of and reduce the vulnerability of farmers in their entrepreneurial endeavours. There have been a number of Forums held by the Business Advisor in conjunction with GAWU that help educate the farmers on Fair Market Practices, alongside relevant discussions on market policies, modern innovation, and learning from one another. The Leadership Leadership in GAWU has over the decades been vital to the creation of our successful strategies and internal cultures. It, therefore, goes without saying that a strong leader has been instrumental in GAWU’s recent strides towards materially contributing to Goal 8 of the UN Sustainable Development Goals. Currently, the General Secretary of GAWU is Mr Edward Kareweh, a renowned trade union leader that has risen through the ranks of GAWU, occupying the roles of Local Union Secretary, Regional Industrial Relations Officer, Head of Industrial Relations, Deputy General Secretary of the Union, and now General Secretary of GAWU. Mr Kareweh draws on his experience as a seasoned organiser, negotiator and a farmer himself. Mr Kareweh has been involved in various policy discussions on the implications of the Economic Partnership Agreement (EPA), World Trade Organisation (WTO), World Bank, the International Monetary Fund

The POWER of Social Media is an easier sell to we the Generation Y business owners (1981-1996). We have a relatively healthy grasp of the before and the aftermath of the internet boom. This aforementioned power of social media is pretty obvious to Generation Z (1997-2012); that’s all they’ve known since they became “aware”. It’s a large number of Baby Boomers (1946-1964) and a lot of Generation X (1965-1980) that might be a bit stuck in their old ways and to them, I respectfully say: FOLLOW THE NUMBERS! The math tells us that there are 3.96 BILLION active social media users as of three months ago. That word “active” means that many more accounts have been created and almost 4 billion of them are not dormant; they are regularly used. Considering that there are currently over 7.8 billion people in the world now, that’s half of the entire world population. I wish I could add the statistics for Ghana’s social media activity. I will take Selassy’s advice and write these articles earlier and on time but in the meantime, I could bet you one pesewa that your target market is on the internet, RIGHT NOW. The frequent question is, how do you reach them? That’s not what I’m addressing today. It should make for a good follow-up article next week. WHY YOU SHOULD REACH THEM is what we are deliberating. Here are 10 reasons why. 1. The first one is obvious, MORE SALES. The principal aim of most businesses is to sell the goods or services that they’re set up for. Half of the world is on the internet actively engaging with other people and businesses. If you aim to reach more people and get more engagement with prospective customers, social media will play a vital role. The world is getting more and more digitally interconnected and social media is the present and future of marketing. 2. Social media engagement GENERATES REAL BUSINESS LEADS. These are real people. In a pandemic, the world has readily embraced the need to incorporate digital technology. The people that are liking and commenting on the content that businesses put on social media are as real as people standing right in front of a billboard. This is just a quick, easy, and effortless way for potential customers to express interest in your product. 3. Most businesses have a website with the full pitch, the full information about the product or services that will seal the deal with any interested and ready customer. The problem is, not everybody knows your company, or where to get the necessary info to make a decision. Social Media can INCREASE YOUR WEBSITE TRAFFICwhen it’s designed to direct people to your website. There’s already a lot of traffic between social media user accounts. When you’re part of that traffic, any engagement with your social media handle can very easily direct people to your website. 4. Also, by indulging in all this social media engagement together with half of the world, you MAKE YOUR BRAND RECOGNISABLE. I don’t have the stats but I could bet you another pesewa that customers would choose brands they have interacted with on social media rather than totally strange ones. By staying on the minds of the public, you increase your chances of actually closing a sale when the opportunity presents itself or when a customer is ready to buy. You humanize your brand and make your company easily accessible and approachable. 5. By making yourself recognizable, you INCREASE BRAND AWARENESS. It’s true that 60% of Instagram users discover new brands on social media. Don’t lose out on that. Social media companies are mainly driven by their ability to display ads to a targeted audience. So, when you join social media, you can promote your ads. It can be a picture with a simple message. Or a short video with whatever message you want to convey. It’s relatively inexpensive and very easy to get the assurance of a lot of eyes on your message at very little cost. 6. Also, you get to USE SOCIAL MEDIA INFLUENCERS. Just like on TV, there are some people that are popular and powerful on social media. Studies show that word of mouth has about a 50% chance of swaying a purchasing customer. When someone is actually ready to buy a product or procure a service, a good word from their favorite personality on social media can help. And it doesn’t have to be a big shot celebrity. There are equally long-reaching accounts on social media that are run by normal people that will charge you a fraction of what the big celebrities will. 7. Imagine GOING VIRAL. Just imagine it. Imagine being as viral as Big Shaq. He went viral because of the content he made during a radio interview… RADIO! Yet, it wasn’t radio and TV that made him a household name. It was social media. YOU or your business stand a chance of going viral should your content resonate with the masses. When that happens, for however long it lasts, you will have Ghana’s attention… technically half of Ghana but that’s still a massive lot of people to introduce your business to. 8. It’s possibly never happened to you, and I hope it doesn’t, but if a crisis does befall you, then you don’t want to not have a strategy for SOCIAL MEDIA CRISIS MANAGEMENT. It is crucial because in the times we find ourselves, it is social media that disseminate information the quickest. If your company ever has a crisis and word needs to be put out fast and well, you will need a social media plan. To execute an effective social media plan, you have to have been active and engaging with your target audience on social media. 9. Regardless of crisis, smart companies frequently execute REPUTATION MANAGEMENT strategies. During all the interactions that happen on social media, one could influence how others think about and perceive your company. It’s better to get ahead of it. Your current and prospective clients are discussing your product. They’re looking at the good sides and the bad sides to choosing your company. If you follow

Many things can easily be explained with reasonable, logical, yet simple analysis. That is the purpose of this article: to explain what 5G is and to refute the notion that 5G causes coronavirus. Last week, I got a couple of the “I hear 5G can even cause cancers and coronavirus so beware of technology”. There’s this theory that 5G can cause you to fall sick. That theory came about when the map of 5G Towers got superimposed with the map of COVID-19 infection cases. It looks almost like everywhere you find a 5G Tower, you’ll find coronavirus cases. And it really is true, the maps do look alike. But one doesn’t cause the other. 5G doesn’t cause coronavirus. Thing is, population density maps also show similar concentrations and if you take a minute and think it through, just a little, you’ll find that 5G Towers are built in places where you find more people. And coronavirus cases have a high tally in higher populated areas than say, a village. Sometimes, we need to pause and ask ourselves “is there a simple, logical explanation to this theory”. So it helps to know what actually 5G is. What IS 5G? 5G is primarily a software-defined network. This means that while it won’t replace the use cables entirely, it could replace the need for them, by largely operating on a cloud instead. This will allow it to have 100 times the capacity of 4G, dramatically improving internet speeds. For example, to download a 2-hour film on 3G takes about 26 hours. With 4G technology it should takes about 6 minutes. With 5G the movie would be downloaded in about 3.6 seconds. If you lived through the period of LimeWire with all of the hustle and joy that accompanied downloading a 3MB song in 60 minutes, this is even more futuristic that you’d have envisioned. Response Times will be Much Faster. But it’s not just internet capacity that will be upgraded with the introduction of 5G. Response times will also be much faster. The 4G network responds to our commands in about 45 milliseconds (0.045sec). With 5G, it would take around 1 millisecond (0.001sec). That is 400 times faster than the blink of the eye. Smartphone users will enjoy a more streamlined experience. For a world that is increasingly dependent on the internet just to function, a reduction in time delay is critical. Almost everything is about the internet now. At first, the internet was confined to computers. Then the use of mobile phones became synonymous with using the internet. Now we have TV’s, fridges, even watches that have internet functionality. 5G will make Progressive Innovation functional. Self-driving cars, for instance, is a very tangible example of an innovation that clearly demonstrates why and how imperative the role of 5G is in innovation and global advancement in many fields. This is because some new technologies can only be properly introduced to the mainstream public when paired with 5G technology. Self-driving cars require a continuous stream of data. The quicker that information is delivered to vehicles that have no human being driving it, the better and safer they can run. Without that dependability of quick and smooth data flow, the car as a machine without timely instructions through data transfer will malfunction in many ways. It wouldn’t be much of a self-driving car. The above example is one instance of how 5G could become the connective tissue for the internet of things. Technological advancement will largely depend on the reliability that 5G will bring. 5G technology will spark an industry that will grow 3 folds by 2025, linking and controlling not just robots, but medical devices, industrial equipment, and agricultural machinery. 5G will provide Personalised Web Experience. 5G will also provide a much more personalised web experience using a technique called network slicing. Network slicing is a way of creating separate wireless networks on the cloud, allowing users to create their own bespoke network.  You will be able to customise your own bandwidth requirements amongst others stuff too. Because, for example, an online gamer would need faster response times and greater data capacity than a user that just wants to check their social media. Personalising the internet will also benefit businesses. At big corporate events, like the ones that happen at Movenpick and Kempinski all the time, there is always a massive influx of people that congregate in one area using data-heavy applications. But with 5G, organisers could pay for an increased slice of that network, boosting the internet capacity, and thus improving the attendees’ overall online experience. This goes for government functions too. Think of the Independence Day celebrations and how much data is consumed at such events. Think of how many people look down on their phones at the concert shows of Shatta Wale and Sarkodie to upload concert snippets to social media. Think of the streaming of church services.  Basically wherever there’s huge gathering, massive data is consumed. With 4G, consumption is at the same rate as it would be anywhere else. With 5G, organisers could pay network providers for a bigger slice of bandwidth so that while you are attending the program, you will consume data and use the internet at a much faster rate. So when can we start using 5G? Well, in Ghana, not yet. I keep reading some rumours but nothing conclusive. South Korea and the United States have already started the service. In the US, as the first half of last year came to a close, every major cellular network was officially offering 5G services to its subscribers. But the 5G coverage is not across the whole of the United States. Mobile giants like HUAWEI and ZTE have also been getting ready to launch big 5G trials. The fierce brouhaha between the US Government and Huawei concerning a trade ban from Washington that inadvertently hurt the HUAWEI’s 5G ambitions showcase just how pivotal the introduction of 5G is on a national scale. The race to effective rollout has been a hot one. 5G