Publications

In marketing and e-commerce, conversion rate refers to the percentage of visitors who take a desired action, such as making a purchase, filling out a form, or subscribing. It is a crucial metric businesses use to measure

Financial literacy is a critical life skill that empowers individuals to make informed decisions about managing their money, planning for the future, and achieving financial goals. It encompasses a range of knowledge and skills, including budgeting, saving,

Financial literacy is often thrown around, but what does it truly encompass? Financial literacy is the ability to understand and manage your money effectively. It is the knowledge and skills that empower you to make informed financial

Intellectual Property Rights, a crucial legal framework, serve as a shield for intellectual property and intangible creations of the human mind. These include inventions, literary and artistic works, designs, and symbols used in commerce. Intellectual property rights

Ghana was the first country to gain independence in Sub-Saharan Africa on 6th March 1957. Ghana’s path to freedom was fuelled by growing nationalistic sentiment, spearheaded by figures like Kwame Nkrumah, decades of resistance, and calls for self-government,

I prefer we dig right into the pointers on the ends of the spectrum of job-seeking insights, highly relevant to a successful hunt, and leave the googleable stuff at the latter part of the article. Essentially, we