League of Entrepreneurs
Course details
Sales & Marketing Management
Course Overview
Content and Learning
This course will cover the following topic areas:
Unit 1: Introduction to Sales and Marketing Management
Unit 2: Sales Strategies and Tactics
Unit 3: Marketing Mix and Consumer Behavior
Unit 4: Branding and Positioning
Unit 5: Digital Marketing and Social Media
Unit 6: Sales Forecasting and Budgeting
Unit 7: Sales Management and Team Building
Unit 8: Emerging Trends in Sales and Marketing Management
Admissions
Is this Program for me?
This course is ideal for individuals who want to learn how to develop effective sales and marketing strategies, plans, and tactics that can help their businesses grow and succeed. It is suitable for:
• Business owners and entrepreneurs who want to learn how to develop and implement effective sales and marketing plans
• Sales and marketing professionals who want to enhance their skills and knowledge and stay updated on the latest trends and practices in the industry
• Non-profit organizations and social enterprises that want to develop marketing plans to increase awareness and attract donors
• Managers and executives who want to understand the role of sales and marketing in achieving organizational objectives
• Anyone interested in learning about sales and marketing management principles and their practical application in the business world.
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Course Duration
2 Day Training -
Certification
KNUST Certificate
signed by Vice Chancellor -
Fees
1,800 (no accommodation)
2,800 (with accommodation)